![]() ![]() According to The Atlantic, Linktree claims to have more than 20 million active users in 2022. ![]() One of the most popular options currently used by creators to make these mobile-optimized pages is Linktree. Tying together all of a creator’s social media profiles, the landing page frequently points users toward how to support that person, whether through Patreon, OnlyFans, or a digital tip jar. The “bio” refers to the information on their profile, and the “link” typically takes you to a landing page filled with multiple hyperlinks. “Link in bio” is a commonly repeated phrase on social media, often encountered while scrolling through TikTok, half-reading Instagram captions, and listening to YouTube videos. ![]()
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